Italy at Hand International - North America

Convention Bureau Italia, in collaboration with France Convention Bureau and Slovenia Meetings, is proud to announce a new joint initiative: an international roadshow dedicated to showcasing three outstanding European destinations to the North American MICE (Meetings, Incentives, Conferences and Exhibitions) market.
The project brings together 17 top-tier industry suppliers and presents a united European front to highlight the best of Italy, France, and Slovenia.

Scheduled events:
📍 Toronto – Tuesday, June 10
📍 New York City – Thursday, June 12

This initiative aims to strengthen Italy’s visibility and positioning in the international events landscape, with a broader, more collaborative European identity.

Italian Delegation at the Roadshow:

Fondazione Destination Florence
Roma Convention Center – Eur SpA
Gruppo UNA S.p.A.
Marriott International (Milano, Roma, Sicilia – Russotti Gestioni Hotels S.p.A.)
nhow Roma – Minor Hotels
Parco dei Principi Hotel & SPA – Roberto Naldi Collection
Italian Hospitality Collection

This marks just the beginning of a long-term international project—we can’t wait to see where it will take us!